Activate Care, Marin County Partner to Implement Regional Whole Person Care Program

Activate Care, a national provider of healthcare collaboration software, today announced a partnership with Marin County, California, to help implement their regional Whole Person Care program. Whole Person Care is the state of California’s cross-sectoral, interdepartmental, multi-disciplinary strategy to address the social determinants of health and increase data sharing and care coordination for Medicaid populations with complex health and social needs.

Whole Person Care is focused on a particularly vulnerable group of California Medicaid (Medi-Cal) beneficiaries who have been identified as high users of multiple systems in their county and continue to have poor health outcomes. The integrated Whole Person Care model is designed to reduce homelessness, increase initiation of alcohol and drug treatment, and decrease emergency room visits and hospitalizations.

Marin County has recruited a broad range of stakeholders committed to Whole Person Care, including the County’s departments of Behavioral Health and Recovery Services, Epidemiology, Social Services, Adult Protective Services, Emergency Services (EMS), and Criminal Justice, and many community agencies encompassing healthcare, behavioral health, and social services across the community.

“Marin County believes Whole Person Care will help to improve health outcomes in our community while reducing the costs of care,” said Ken Shapiro, Director of Whole Person Care, Marin County. “We will achieve this by integrating the expertise of care providers across healthcare, public health, social services, and behavioral health, along with other county departments and community providers. will serve as our collective collaboration hub.”

Marin County will use Activate Care for coordinated case management for complex patients, high medical and social services systems utilizers, and homeless or precariously-housed county residents. In Activate Care, care coordinators will identify patient needs through standardized screenings and assessments which will inform the creation of shared patient-centered care plans. Activate Care will also serve as a secure, community-based, social health information network with multi-directional information sharing and collaborative task management among Marin County’s many Whole Person Care partners.

“Whole Person Care is widely accepted as an innovative and logical approach to improving the health and well-being of people with complex health and social needs,” said Ted Quinn, Activate Care CEO and Co-founder. “In the years ahead, as the evidence builds in California, we will absolutely continue to be part of this movement of change-makers who are working together, building a healthcare system that is trauma-informed, Housing First, and rooted in the social determinants of health.”

About Activate Care®

Activate Care's cloud-based precision care coordination platform connects patients, families, care teams, and community partners on the journey to health and well-being. With Activate Care, everyone can act together to make health happen, wherever they are. Headquartered in Boston, Mass., Activate Care is privately held and venture-funded by the disruptive innovation investment firm, Rose Park Advisors. For more information, visit

Topics: Activate Care News

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